The Movie Air Bud - 1427 Words

The past half-century has been the age of electronic mass media (Sachs, 441), there were so many impressive and good movies in this period, like superhero series. But I do not want to talk about guys can fly or shoot spider web, this paper’s protagonist is a golden retriever, named â€Å"Air Bud†. The â€Å"Air Bud† is a series American and Canadian comedy film started in 1997. The film Air Bud continues to elicit mixed reactions amongst its audiences from across the globe with some sections of the audiences showering it with praises while others bear a different view. This study will seek to explore the various issues surrounding the movie including the various views as held by different audiences about the film, its characters and their†¦show more content†¦Then there is this dog that can perform various tricks. Most pet lovers, mostly the dog lovers are able to connect with the movie on seeing how the dog was mistreated by its prior owner. It’s also fascinating seeing how the dog is able to play such a huge role and articulate it. I find Air Bud the original movie from 1997 to be the most interesting to me. The movie starts with a drunkard crown Norm and his dog performing in a kid’s party. The party does not go as planned, and the two end up losing each other. Later, the dog meets Josh, a twelve- year - old boy whose dad has just died from a plane crash with his family relocating to a new place. The dog is named Buddy. Buddy and Josh are able to bond with each other. Seeing how close the two had gotten and how Buddy was helping Josh to cope, the mother warms up and lets Josh keep the dog. Josh was also having problems at school and was to join the basketball team. But we see later how he comes to join and gets to play with the dog. The dog has some unique abilities. We see buddy being able to shoot and make a score. The crowd falls in love with him as well. It is at this point where the initial owner Norm sees th e dog on television and decides to come and claim him back to be able to cash on his abilities (Monica). When Josh mother sees Norm with the documentation, she makes Josh give up the dog. Josh is unable to stay without it and decides to go back to rescue the dog, where he find him chained up.Show MoreRelatedRhetorical Analysis Of Air Bud 1671 Words   |  7 PagesThe first word is pathos, this is an emotional appeal used to persuade and convince audience by their emotional feelings. In this movie, this appeal has been used widely. When Josh loses his father, he is saddened and depressed to the extent that he assimilates himself during Basketball training sessions. The situation is worsened when the owner of the dog, Norm, repossesses it. Although the dog was rightfully Norm’s, the audience would be persuaded to side with Josh when he sneaks into Norm’s residenceRead MoreEssay On Eating1037 Words   |  5 PagesThe hour and a half ridged drive up has never felt so l ong. My dad anxiously cruised from lane to lane. Perspiration running through his hands, the air was also filled with nervousness from him, my mom, and my sister, Tayler, as I bared my pain. I try not to show too much. My stomach had taken over doing uncontrollable convulsions, no one knew what was going wrong. Pulling up to the covered sliding glass entrance door, I slipped out of the car. Walking slowly, I went to the front desk. The tall blondeRead MoreMy Thoughts On Butterfly Wings778 Words   |  4 Pagesdark and sharp edges of a nightmare. The scents of lingering memories are revisited, and I can taste the bitter sweetness of tomorrow’s adventures. The sound of sirens whistles through the air, warning me of a night terror ahead. I feel every blade of grass beneath me, feel the clouds I float on, feel the air that gives me breath. Even as I lie in bed, I am able to travel anywhere my mind chooses. Occasionally, I’ll visit a world similar ours. My house will take shape around me with a simulationRead MoreThe Cold, Silent House1071 Words   |  5 Pagesare, staying calm is only way to be useful in a critical situation. I was curled up on my favorite corner of the couch with Buddy, my dog, on the other end of it. Something kept my eyes on Buddy that night instead of the TV which had the classic movie of  ¨Home Alone ¨ on. My toes curled under my fuzzy purple socks and my arms wrapped around my cold, tired body.The house felt empty, since my mom went over to my neighbors for the evening, and my dad and three siblings were out to dinner. They all saidRead More Personal Narrative- Nearly Fatal Car Accident Essay1120 Words   |  5 Pagesmorning, and everyone in my family was sitting in the living room watching television. I wasnt quite sure what the day was. Everything was all too familiar. I figured it was Sunday, but I wasnt sure. The smell of pancakes and bacon floated through the air from the kitchen to where I was standing in the living room. I made my way past my sisters and my mom and sat down at the bar in the kitchen hoping my dad would serve me breakfast so that I would not have to get u p to get it. Good morning, I saidRead MoreCreative Writing: Losing Hope Essay526 Words   |  3 Pageswalking, side by side to Lincoln Elementary. But still, she is getting paid. Grace could be a bit more patient with a little weakling, like me. â€Å"Come on sis! It’s time to go to school, now!† She called again. I was about to add in the line from the movie, Alice in Wonderland, â€Å"We’re late! We’re late, for a very important date!† sung by the rabbit. But, something told me that it would not have such a great turn out for me, so, the wonderful reference was locked inside my brain to use for a differentRead MoreSEAL Research Paper1799 Words   |  8 Pagesever thought about joining the Navy SEALs? About 90% of people who try and join the SEALs drop out (â€Å"Three most Dangerous†). The SEALs need to pass a training before the actual SEAL training called Buds. Even if one makes it through the pre buds training, it is still unlikely one will make i t through Buds. The Navy SEALs is one of the hardest branches of the military to get into, but with very hard work, one could receive the honor of being a SEAL. The first monotonous part of being a SEAL is the sign-upRead MoreMustang Convertible Is No Different1320 Words   |  6 Pagesbeverage once in awhile is something that should be cherished. Candy wrappers will be thrown on the ground and many beverages will be spilled unsuspectingly. Sugar surrounds his taste buds because he will have no time to slow down for a sit down meal. The smoke of a candy flavored swisher rolls off his tongue and into the thin air surrounding him. Breaking the rules is fun. It should be. Having a chariot to outrun all of his issues will be something that will always be in the back of his mind. AgonyRead MoreWhere The Craic Is Mighty Essay784 Words   |  4 Pagesthrough customs, swooning over the Irish accents all around me, forcing myself to grab my bags off the carousel before I recorded all of it on my phone. I found my way to the exit doors and was welcomed with a warm and fresh wisp of air, smelling of green grass and fresh air. I continuously blinked my eyes thinking it was all a dream when a man came up and tried taking my bags. After screaming stranger danger he just laughingly stated he was a cab driver. With cheeks as red as tomatoes I apologized andRead MoreThe Super Bowl Of The National Football League1544 Words   |  7 Pagesand running a commercial during the Super Bowl does not guarantee the company will benefit from it’s ad. Empower MediaMarketing(EM2), one of the country’s largest media buyers, spent several years researching the question of when it makes sense to air an ad during the Super Bowl. Their study, which was released in 200 0, focused on how people watch commercials during the big game. It reported that people pay more attention to Super Bowl ads than regular television ads. However, the study also showed

bshs 455 week 4 lt outline treatment approaches Essay

Outline for Treatment Approaches team BSHS/455 September 14, 2014 Kim Chosie Outline for Treatment Approaches There are types of approaches to help an individual with recovering from drug and substance abuse. The approaches that are being looked at to help someone recover is Cognitive Behavioral Therapy (CBT), Motivational Enhancement Therapy (MET), Medication Management, Community Reinforcement Approach (CRA), and Community Reinforcement and Family Training Approach (CRAFT). Cognitive-Behavioral Therapy Cognitive behavioral; therapy (CBT) was developed as an aide to prevent relapse when treating addiction. CBT is based on the principle that the learning process is important in dealing with male adaptive behaviors like†¦show more content†¦MET is based on the principles of motivational interviewing. It draws self-motivational statements early on in early discussion and plan for change is built on that. This approach engages the addict in building the plan. Based on their own motivations as oppose to societal. People who cannot follow like 12 –steps may benefit from this therapy. Enlightenment can only occur if an individual wants to learn and MET is centered on this insight. Using peoples own statements about desired better outcomes initial resistance is countered after this is achieved an introduction of behavioral techniques can be introduced to support and individual’s ability to fend for him/herself. MET is often used with other cognitive behavioral approac hes. MET could go a long way in offering insights for those effective by many mental illness. With this therapy one can heal from other associated problems like anxiety and depression for life style change (The Ranch, 2014). Medication Management Medication Management is when medical care is an option to help someone reduce the risk of drug abuse. It is usually a pharmacists or physicians that help with medication management by lowering the medications based on the side effects and how the person is with taking the medications. It is that the doctor will ask brief

Critical Response Essay Free Essays

In the article â€Å"Pandemic or Panic† (2010) by Brian Molloy and the article â€Å"Hindsight is easy† (2010) by Erica Grove, they both discuss the way WHO response to the outbreak of H1N1 influenza and they present different perspectives on how the money was spent on and how the resource was distributed. Molloy is neutral about the WHO’s response of H1N1 influenza outbreak, while Molloy is highly skeptical. First, Molloy argues that WHO send everyone into a panic about H1N1, but it is not the threat people imaged it to be. We will write a custom essay sample on Critical Response Essay or any similar topic only for you Order Now Grove, however, states that it is necessary for the WHO and the government to take  the threat of H1N1 seriously. Next, Molloy claims that British government spend a lot of money on vaccine which makes two major pharmaceutical companies earn billions from swine flu, and there is a conflict of interest between the government and drug manufactures. He believes that this money should be spent on a right situation like helping disable instead of treating flu. Grove also believes that there is a mismanagement of the distribution of vaccine. Discussion: Molloy claims that the WHO and the government spends massive expenditure on doses of vaccine, while the death rate  for H1N1 is far low than for ordinary influenza. He criticizes the reports of H1N1 cases are exaggerated which send people into a panic about H1N1. By contrast, Grove states that the WHO did not overreact to the crisis. Rather, she feels grateful that the authorities took the threat of a pandemic seriously. She also points out that everything is always better to overprepare than to underprepare. Molloy appears to have overlooked that the powerful of virus can be. In fact, there are a couple of factors like infectivity, severity and lethality which can all affect the strength of a virus. Transmission is also a key factor to determine how the virus spread and be identified. As Molloy mentions that the death rate for H1N1 is relatively low than for ordinary pandemic, it does not mean that H1N1 is a weak influenza. Perhaps the low death rate is due to early trace the source, infected people are well isolated from the rest of the community in order to control the spread of H1N1, or synthesis of a new vaccine by scientists in a short period of time. These could be one of the reasons of why the death rate for H1N1 is low. In this sense, Molloy fail to notice that. How to cite Critical Response Essay, Essays

Marketing And Management Products & Exclusive Offers

Question: Describe about the Marketing And Management for Products Exclusive Offers. Answer: Introduction In 1983 Malcom Rand and his wife began Ecostore in their home which was placed in an eco village in New Zealand. They started organic gardening on their personal property since many years down the line and used processes to release too many toxic chemicals through their produced product as well as cleaning and body care product. In this way Ecostore took birth. Spirit-They started their work to produce healthy product without any toxic or unnecessary chemicals and they also gave assurance that their product would be completely connected with mainstream brand. Experts started their work to develop the product with a philosophy of health first which is the main agenda of todays life. They also advised that if there was any doubt about the ingredient that was not hygienic as well as environment friendly, a substitute option will be found. Health First.Initially their special focus was on health conscious of royal customers. From many years customers appreciated that by using Ecostore product their different types of diseases such as allergies, asthma, and eczema have improved and they were feeling comfortable with it. For saving transportation expenditure the owner shifted his family to Auckland and set up the new business in Freemans bay. Rapidly Ecostore extended its range including different types of products like Body care, baby care and house hold cleaners etc. First Ecostore launched its new product in New Zealand around 2002 followed by Australia in 2004 and United states in 2009. Healthy scientific research and innovation explored Ecostore all over the world. Ecostore products have a wealth of scientific research and innovation behind them. Under Lead formulator and chemist Sir Ray Avery (2010 New Zealander of the year) each and every product have been developed after ensuring the safest health, environmental and standard are achieved (Cahan, 2003 ) Employees are proud of this company as their product is healthier, chemical free and looking to improve the way they are doing their performance (Ecostore, 2016) All Products offered by Ecostore:- 1. .Laundry, 2. Dish Washer 3. Hand Body Wash, 4. Skin Care , 5. Hair , 6. Baby 7. Ultra sensitive Products Sustainable consumption:- It basically relates to the purchasing of products which are efficiently produced. It further highlights the actions of consumption which is not always sustainable itself but at same time with respect to resources present in the nature .The consumption can be very less in case of sustainability. The basic factors of sustainability are discussed in rest of paragraphs:- Five ways of sustainability:- Sustainably sourced from Brazil To reduce carbon footprint NZ company provides new Carbone CaptureTM and in place of traditional plastic company introduced sugarcane plastic as the best option. Government banned the plantation in the area of 200km of Amazon Rainforest .Thus this area is concentrated with Ninety percent of sugarcane cultivation in Brazil. Sugarcane helps on upgraded pasture land and its waste product is used to generate electric power through ethanol production process. Generally crops depend on rain and organic fertilizers where as sugarcane production is a profitable code of conduct that gives assurance for a better quality of life to the farmers. (Floyd, Fowler, 2009) Using bee friendly sustainable pesticides Gardener might know about pesticides of neonicotinoids and its effect on bees but most of the common people are unknown about these pesticides. Pesticide neonicotinoids is prepared with similar chemicals to nicotin which causes colony collapse disorder and millions of bees death is worldwide For a long time these pesticides remain in the environment and in an unexpected way it effects bees through nectar, air and dust. The European food safety authority comments that unacceptable neonicotinoids is excessive dangerous for bees and is also harmful for human body further on April 29th 2010 European food safety authority forced to ban on neonicotinoids insecticides for two years. They continued further research to make potential link to collapse disorder with bee colony. Despite of all this neonicotinoids make up at least a quarter of the worlds insecticides and reliance on them continues to increase. Providing sustainable tips for family health Most of the people spend their 90% time indoors like at resident, at school, at the office where indoor population is 2 to 5 times higher than outdoor population. Since 20 years they have provided much useful information which people followed to maintain healthy environment at home. On the ecostore blog everything can be observed that how a healthy family maintains their house so efficiently where as a lower middle class family using most ordinary cleaning product is not environment friendly. So it is very important for each and every family to live more sustainably, protect their family from germs and create a healthy environment at home. ( ICAEW, 2011) Usage of sustainable chemicals Generally in today's time one gives priority to plant and mineral based ingredients that are formed by natural and or renewable resources. They are biodegradable and have the lowest hazard rating in terms of health and environmental safety. Here at Eco store the company focuses on customer's health thus it avoid using those chemicals which are harmful for human being. Usage of sustainable palm oil The company provides sustainable palm oil which is considered as a healthy and safe substitute for the petrochemicals but at same time its vegetation requires relatively less land for cultivation. Generally palm oil is prepared from the flesh and kernel of fruit from the palm tree. As being part of a diet it can be contain in larger number of products including cleaning product, detergent etc. Palm trees carry bunches of fruits and each fruit can weigh up to 50 kg and contain 50% oil. As a result they need less land than other oil producing crops.. MARKETING STRATEGY Currently sustainability is one major reforms emerging in the marketing strategy. Further this concept is representing an opportunity of growth in global market of $600B (LOHAS conscious consumers), which is further increasing at a rate of 30% p.a. The Strategic Approach In order to inculcate the population growth, increased completion and capitalization on the areas of significant growth Ecostore is working to inaugurate good things and re-launch the brand once again. It is also a member participant of NZTE. After introducing Design Program and 2011 re-launching brand among Australian customers; it made a good reputation in the market. Different other activities were also performed like transformation of product, accreditations investment it finally became one of the best company from green-wash brands. To overcome the barriers the Ecostore invested like undertaking the assignments which were competitive and further providing proof points for them which basically included facts related to products. These facts proved that the products of Ecostore are healthier and safer than are alternative leading brands (Green et al., 2011).. The brand reinvigoration was based on a three pronged approach: To reposition the company's position by concentrating on the main uniqueness related to health as their products are formulated in such a manner that they are very much safer for health of the people. Health is something which sets the company different from others and it is one of the best factors which can influence the public to buy the products (Helfat, Martin, 2014) Leveraging and restoring the products enriched the brand. Within the range in communication the company deals with excellence in products. Expertise and Experience This is the major factor where the company is in mainstream and eco science, investing significantly in RD so that people does not have to compromise with the quality and performance. All the products are tested individually and further they are proven to be best among other brand alternative (Metcalfe,2002) .Budget constraint To make a huge impact on humanly the company made a total expenditure budget of $80,000 to introduce a required challenging concept.. The Big Idea. They created a list of products which were made from nasty chemicals and further those chemicals were not used so that it can be used preach their customers about their quality factors. The Creative Execution Basically the execution related to creativity was related generosity of the brand. Due to this the company organized a mass campaign regarding personalization. This whole story was discussed in the media, social networking sites and other newspaper in a creative and innovative manner. Further Ecostore gave mothers a wonderful opportunity to create their August issue on iconic parenting magazine "Little Treasures" to broadcast their babies on cover page. This were some of the creative branding strategies of the company to attract the customers (Purdue University, 2016) Marketing Mix Strategy: Basically this strategy revolves around the activities of business and selling the right product at right location as well as in right time. Four P's of marketing are as follows -: (Jones, 2001) Product Promotion Price Place Product strategy: Ecostore produces various organic and eco friendly products in order to influence the customers. Apart from that the company's target is to capture the market by some of its proven research so that they can get the maximum profit.. Their main motive is not only to attract the upper class customers but also to provide best quality products for the other segments of people in Australia and New Zealand both..For this particular purpose the products were introduced in lower prices all over the countries. ( Beard, R. 2014) . Promotion strategy: Ecostore started working on different promotional strategies like promoting their products through web based promotion and further doing sampling promotion.. In this particular technique the company tries to maintain the database of the consumers interested in purchasing their products. Further in sampling promotional strategy they usually visit the parties, official gathering and functions etc in order to distribute some of the free samples of the newly launched product which will thereby create a positive information in minds of the people. (Carter Rogers, 2008) Pricing strategy: It's very important for the company to decide the price according to financial level of customer of a particular nation (Lislie, 2011)This will further enable the customers to buy the products in all the scenarios and environment; even at times of recession. Thus it is very crucial for the company to follow all the rules related to taxation policies of that particular nation and also implement the rules and regulation stated by the government. To increase their sales and stable their profitable condition company should apply the following steps :- The MRP price should be decided keeping in mind the middle class people. Further the packing and branding of the product shows that the company sales and promotes the products in a unique way. The product quality should not degrade at any cost.. Company is using various modern technologies to make their products unique as compared to the other brands. Place: It is one of the important factors which any company targets in order to market its product. This factor have a huge impact on the sale of the products and usually the final decision is taken after lot of research; to choose the the location as it have a major impact as discussed earlier.. After this company started selling its products in malls, hyper market, general shops, grocery stores and super markets where people mostly visit. As a result increasing sells, outstanding profit help Eco store to become one of the best company in the world (Lislie, 2011) STRENGTH The company basically focuses on the health and it always tries to maintain the same agenda while developing any new product.Customers are quite satisfied as their disease are being cure after using those products. Good search engine rankings drive free traffic. If the company has to maintain the same profit and market reputation it has continue giving its customer same quality and quantity in the same price. . WEAKNESS The product pricing is quite is quite higher due to use of hygienic components which are costlier than other products. Although the company is very good in providing better quality price due to which most of the customers are not able to purchase them in one go. OPPURCHUNITIES Usage of modern technologies for formulation of eco friendly products which are healthy and hygienic by all means for the customers and this process could also increase conversions. They can also advertise their product in newly launched social networking apps like instagram. Further organic and eco friendly product is also the latest trend. Threat Several competitors are currently undercutting the prices in order to sale their products. Thus it is the need of an hour for Eco store to maintain the same quality .Website is difficult to use on a mobile device even though mobile traffic is increasing A strong dollar could drive down international sales Conclusion Recommendations:- Consumers are considered the backbone of any random business and the main concern of every company is that the product developed at their end will be meeting the requirements of customer or not. Generally a whole process chain is followed for this accomplishment .Whenever any company manufactures its product then it should always try to keep in mind the demands of the customers apart from that Ecostore is a company which abide by its promise of providing high quality products. The company is very particular about the health of the people and considers it a key objective to market its products. The company since its establishment has focused on the health related factors which commonly attracted its customers as in today's time everybody is concerned of his or her health issue. The health issue is also helping it further to keep its reputation in the entire market as well as compete with its competitors. From past few years emotional branding is one of best branding techniques and is laying a huge impact on the customers itself. Brand emotion is playing an important role to attract the customers and further it helps in creating a deep positive impression in consumers mind. The report focuses on the marketing strategy of Ecostore and discusses various strategies which led the company achieve its reputation in the market. A through research is been conducted on the products and services delivered by the company .The company promises to deliver sustainable product which would prevent the customers from any side effect of nasty chemicals. References:- Ecostore, 2016.Fornighty healthy living tips safer productsexclusive offers [Online] Available at: https://www.ecostore.co.nz/products/all [Accessed 15 October 2016] Cahan, J., 2003. Mini-lecture on writing a critique- effective acade. [Online] Available at: https://www.personal.psu.edu/faculty/b/j/bjj6/ENGL015-2001Critique.html [Accessed 15 October 2016]. Floyd, J. Fowler, J., 2009. Survey Research Methods. 4th ed. Nashville: SAGE. Green, R.R. et al., 2011. Management matters in New Zealand: How does manufacturing measure up? Wellington.: Ministry of Economic Development Ministry of Economic Development. Helfat, C.E. Martin, J.A., 2014. Dynamic Managerial Capabilities: Review and Assessment of Managerial Impact on Strategic Change. Journal of Management, 41(5), pp.1281-312. Jones, B.J., 2001. Rhetoric and composition. [Online] Available at: 22 [Accessed 15 October 2016]. Lislie, J.D., 2011. THE BENEFITS AND CHALLENGES OF MIXING METHODS AND METHODOLOGIES:Lessons Learnt From Implementing Qualitatively Led Mixed Methods Research Designs in Trinidad and Tobago. Caribbean Curriculum, 18, pp.87-120. Metcalfe, M., 2002. Preparing a critique of an article: Using argument as an inquiry. [Online] Available at: https://godot.unisa.edu.au/register/articles/5.doc [Accessed 15 October 2016]. Purdue University, 2016. WRITING A THESIS STATEMENT. [Online] Available at: https://owl.english.purdue.edu/handouts/print/general/gl_thesis.html [Accessed 15 October 2016]. Randolf, J.J., 2009. A Guide to Writing the Dissertation Literature Review. Practical Assessment, Research and Evaluation, 13, p.14. Austin, J.E. Seitanidi, M.M., 2012. Collaborative value creation: A review of partnering between nonprofits and businesses: Part I. Value Creation Spectrum and Collaboration Stages. Nonprofit and Voluntary Sector Quarterly, pp.726-58. Finegan, J., 1994. The impact of personal values on judgments of ethical behaviour in the workplace. Journal of business ethics, 13(9), pp.747-55. ICAEW, 2011. Code of Ethics C. [Online] Available at: https://www.icaew.com/en/membership/regulations-standards-and-guidance/ethics/code-of-ethics-c [Accessed 03 October 2016]. Mc Devitt, R. Van Hise, J., 2002. Influences in Ethical Dilemmas of Increasing Intensity. Journal of Business Ethics, 40(3), pp.261-74. Stanga, K.G. Turpen, R.A., 1991. Ethical judgments on selected accounting issues: An empirical study. Journal of Business Ethics, 10(10), pp.739-47. Porter, M.E. 2008, 'The five competitive forces that shape strategy'. Grnig, R. Gaggl, R. 2005, Process-based strategic planning, Springer Science Business Media. Beard, R. 2014, 'Why Customer Satisfaction Is Important', Business journal. Mind Tools 2016, Porters Value Chain-Understanding How Value is created Within Organizations, viewed 27 May 2016, https://www.mindtools.com/pages/article/newSTR_66.htm

A History of Sparta 950-192 essays

A History of Sparta 950-192 essays The book that I read was, A History of Sparta 950-192 B.C., by W.G. Forrest. This narrative of history extends from Spartas founding in the tenth century B.C. to the Roman Conquest in 192 B.C. The book gives the reasons for Spartas rise and fall. Forrest examines the reasons why Sparta was able to conquer in war but could not maintain an empire, and why the state was too weak to survive the shock of defeat by Athens at Leuktra in 371. Sparta was founded in the tenth century and was not a city like those of the rest in Greece. By the late fifth century, Sparta had become the paragon of Greek oligarchies as Athens was the model for democracies. In 404 B.C. Athens lost the Peloponnesian War. An extraordinary experiment in imperialism had failed and the bright world she had built to dazzle the world of Greece for fifty years collapsed. Sparta was renowned for the skill and courage of their army and for the stability and excellence of their constitution. A man by the name of Lykourgos had created all the institutions which made Sparta and the Spartans what they were. Not long after the annexation of Messenia, in 708, Sparta sent out a colony of Tarentum in South Italy, her only certain colony venture after the migration period. The motive was political trouble at home; the colonists, a dissident group called the Partheniai. These people were not recognized as Spartans even though they were born of Spartan mothers and fathers. Disgruntled by this, they attempted a revolution. The first Pelonponnesian War broke out in 459 B.C. with Athens occupation of Megara and encounters with other northern allies of Sparta, which resulted in an untidy affair from the Spartan side. Sthenelaidas won by a large majority. To Sparta hegemony mattered more than a treaty. The second Peloponnesian War began in 415, when Athens committed a large part of her forces to an attack on Sicily. Athens lost the battle. No mat...

The Greek Words Used to Name Dinosaurs

The Greek Words Used to Name Dinosaurs If it sometimes seems as if the names of dinosaurs and prehistoric animals come from another language, well, theres a simple explanation: the names of dinosaurs and prehistoric animals really do come from another language. Traditionally, paleontologists the world over use Greek to christen new species and genera - not only of dinosaurs, but also of birds, mammals, and even microbes. Partly this is a matter of convention, but partly its rooted in common sense: classical Greek and Latin have been the shared languages of scholars and scientists for hundreds of years. (Lately, though, there has been a trend for using non-Greek roots to name dinosaurs and prehistoric animals; hence sibilant beasts like Suuwassea and Thililua.) But enough about all that: what good does this information do you if you have to decode a mouthful of a name like Micropachycephalosaurus? The following is a list of the most common Greek words used in dinosaur names, along with their English equivalents. If you want to have some fun, try assembling your own fictional dinosaur from the ingredients below (heres a nonsense example to get you started: Tristyracocephalogallus, or the extremely rare three-headed spiky chicken.) Numbers Mono OneDi TwoTri ThreeTetra FourPenta Five Body Parts Brachio ArmCephalo HeadCerato HornCheirus HandColepio KnuckleDactyl FingerDerma SkinDon, dont ToothGnathus JawLopho CrestNychus ClawOphthalmo EyeOps FacePhysis FacePtero WingPteryx FeatherRhampho BeakRhino NoseRhyncho SnoutTholus DomeTrachelo Neck Animal Types Anato DuckAvis BirdCetio WhaleCyno DogDraco DragonGallus ChickenHippus HorseIchthyo FishMus MouseOrnitho, Ornis BirdSaurus LizardStruthio OstrichSuchus CrocodileTaurus Bull Size and Shape Baro HeavyBrachy ShortMacro BigMegalo HugeMicro SmallMorpho ShapedNano TinyNodo KnobbedPlaco, Platy FlatSphaero RoundTitano GiantPachy ThickSteno NarrowStyraco Spiked Behavior Archo RulingCarno Meat-eatingDeino, Dino TerribleDromeus RunnerGracili GracefulLestes RobberMimus MimicRaptor Hunter, ThiefRex KingTyranno TyrantVeloci Fast Times, Places, and Assorted Features Antarcto AntarcticArchaeo AncientAustro SouthernChasmo CleftCoelo HollowCrypto HiddenEo DawnEu Original, FirstHetero DifferentHydro WaterLago LakeMio MioceneNycto NightOvi EggPara Near, AlmostPelta ShieldPlio PliocenePro, Proto BeforeSarco FleshStego RoofThalasso Ocean

Any topic that is current Essay Example | Topics and Well Written Essays - 500 words

Any topic that is current - Essay Example In this paper, we shall discuss some of the events which led to the Arab Spring and how most of the public protests were organized. The Arab Spring came into existence as a response to the lack of political freedom in the various countries in which it has occurred. At first, they were peaceful protests some of which became armed struggles whose aim was to topple the autocratic regimes ruling over these countries. According to Ben-Meir (106), the rebellion against such governments was due to the fact that instead of taking into consideration the calls of their people to allow them to have political freedom. These autocratic regimes responded with violence against peaceful protesters, a move that may have been spurred by their conception that their authority was being threatened and that there was a need for them to reclaim such authority by using brute force. The use of force against unarmed civilians led to the discrediting of the legitimacy of such governments and calls for the stepping down of these leaders were made from many international organizations and governments. Moreover, in cases such as Libya and Sy ria, the peaceful protests suddenly became fierce armed rebellions against the government which attacked the unarmed civilians. Jones (447) states that protesters in the Arab Spring made very good use of modern technology such as social networks in order to organize protests as well as making people outside their countries aware of what was really going on because of the media blackout that had been created by the autocratic regimes. Many of these regimes had banned and continue to ban international journalists from having access to their countries perhaps because they do not wish for their crimes against their own people to be revealed in the international arena. To counter this, many protesters have devised ingenious ways of getting the information out of their countries including hacking through the heavily censored internet to sites which

Atoms of metals and LIDAR Essay Example | Topics and Well Written Essays - 2000 words

Atoms of metals and LIDAR - Essay Example pag). LIDAR is a remote sensing technology that can measure distances or properties of a material by laser illumination (Sanderson n. pag.). Origin of metal atoms in the atmosphere Normally, meteoroids enter the Earth’s atmosphere between 11 to 72 kilometres per second. Friction between the meteor and air molecules in the upper atmosphere generates enough heat to disintegrate it to particles less than 1mm in diameter. These particles are deposited at an altitude of 70 to 140 km in the upper atmosphere (Von Zahn, Hoffner and McNeil, 149). McNeil, Lai and Murad acknowledged the fact that meteoric material is the most significant source of metal atoms in the upper atmosphere. However, the amount of metal atoms in the atmosphere differs from the amount present in the meteor itself. This is attributed to the process known as differential ablation. Differential ablation suggests that more volatile metals vaporize earlier than less volatile metal components in a meteorite. Comparison between sodium, magnesium, and calcium ablation revealed that sodium is the most volatile of the three elements. Thus, sodium ablates at a much higher altitude. On the other hand, calcium ablates at a much lower altitude. Therefore, the rate of conversion of elemental calcium into compounds in the lower atmosphere is the primary cause of calcium ion depletion (10899-10911). Aside from sodium, metallic atoms of potassium, lithium, calcium and iron make up the rest of the metal atom layer in the mesosphere. The discovery of other metal constituents started in 1973. Potassium ions detected through the use of ruby-laser-pumped dye laser components calibrated at 769.9 and 766.5 nanometres. Lithium ions were identified using a flashlamp-pumped dye laser calibrated at 670.8 nanometres with 800 millijoules output pulse energy. Calcium was detected with a dye laser calibrated at 422.7 nanometres (Abo 315). Thin layers of sodium, calcium and iron have been detected by LIDAR in the upper atmo sphere. These layers range from 100 metres to several kilometres thick and usually superimpose on a background layer 10 kilometres thick. Despite efforts to ascertain the origins of sporadic layers, no single scientific explanation was accepted (Clemesha 725). Chemical role of metal atoms in the atmosphere The formation of metal layers in the upper atmosphere has been instrumental in several vital atmospheric processes. Rapp and Thomas have confirmed the role of mesospheric metal layers in the formation of noctilucent clouds through the nucleation of ice particles in the upper atmosphere (715-744). Murphy, Thomson and Mahoney investigated the composition of aerosol particles in the stratosphere and discovered the existence of meteoric particles in stratospheric aerosol. Thus a link was suggested between mesospheric metal particles and the condensation of stratospheric sulphate aerosols (1664-1669). Atmospheric observation over the South Pole was initiated through LIDAR to measure th e seasonal variations of the mesospheric sodium and iron layer. The polar annual mean abundance is almost equal to mid-latitude readings while the mean centroid height is 100 metres higher for sodium and 450 metres higher for

Journal Article Summaries Essay Example | Topics and Well Written Essays - 500 words

Journal Article Summaries - Essay Example easured, this was done with the overall intent to draw a level of inference on the ultimate research question of the degree to which UV light affected primary cell growth within the specimens. As such, the study itself was conducted over a period of one month with varying levels and strengths of light being administered to the samples. The research helped to prove that the light fluctuation and temperature variation both played a prominent role in actuating the growth mechanisms that the cells exhibited. Moreover, the photosynthetic process itself was proven to be fundamentally shaped and directed by the availability and strength of the different wavelengths of light that were affected on it. An interesting facet of the approach was the fact that the researchers employed not only differing wavelengths of synthetic light onto the test group but also the fact that LED light was incorporated. Further, the research was able to prove that there was no verifiably noticeable differential between the rates of growth that were observed. Miller, J. H., & Stephani, M. C. (1971). Effects of Colchicine and Light on Cell Form in Fern Gametophytes. Implications for a Mechanism of Light-induced Cell Elongation. Physiologia Plantarum, 24(2), 264-271. doi:10.1111/1399-3054.ep13041273 As with the first study that has been listed, this particular study goes into a great deal of depth with reference to the presence and intensity of light and the patterns of cell development that are exhibited. With relation to this particular study, the researchers are keenly interested in the actual physiology that light and the photosynthetic process has on the unique ways in which the cell developes. In order to draw inference on such a research question, the researchers separate multiple groups, as well as a control, and proceed to measure unique fluctuations in the rate and type of growth that is exhibited therein. Furthermore, the researchers found that when light were limited and/or a

Assessing The Background Of Koolhaas Cultural Studies Essay

Assessing The Background Of Koolhaas Cultural Studies Essay After the devastating fire bombs of the Germans strategy during the early stages of World War II, Rotterdams centre was destroyed, together with many other older buildings of the city. The restoration of the Rotterdams centre presented a great challenge to architects of building a city from the start. Rotterdam was then a post World War II empty canvas which gave birth to some of the upcoming architects of the time. One of them was Rem Koolhaas, who four years after the destruction had the chance to design one of the cultural museums in the centre of Rotterdam. Kunsthal museum was built as a way to encourage tourism in Rotterdams cultural capital. The Kunsthal museum was design and built as a way to draw global attention for the architecture of the building in order to put Rotterdam on the European Cultural stage. Rem Koolhaas is a Dutch architect that was born in Rotterdam in 1944. He started his career as a writer and he worked as a journalist for the Haagse Post and as a film screenplay writer. In 1968 he moved to London to study Architecture at the Architectural Association School. By 1972 a scholarship, that he was awarded with gave him the oppotunity to stay in the United States where he started his analysis of the impact of the metropolitan culture on architecture. He wrote Delirious New York, which was published in 1978 and he described it as a retroactive manifesto for Manhattan.( eneshi reference?) At that time Rem Koolhaas returned to Europe in order to step forward from theory to practice and in 1975 he founded OMA (Office of Metropolitan Architecture) in London with Elia and Zoe Zenghelis and Madelon Vriesendorp. In the first 10 years OMAs designs were theoretical; they were only captured on paper but never build. The intentions of OMA were to define new types of relationships between architecture and contemporary cultural situation, both in theory and in practice. OMAs projects like the Educatorium in Utrecht, the Seattle Public Library and the Kunsthal Museum are undoubtedly revealing those objectives. Rem Koolhaas was mainly influenced by the early modernism of Destijl and the Russian Constructivists and his attempt was to reinvent the variety of the modern movement before the establishment of the Rationalist canon. In the 1980s he turned towards more realistic projects like housing programmes, some of them being a residential building project in Rotterdam (1980 1982) and public housing in Amsterdam (1983). By 1987 Rem Koolhaas had the commission to design the Kunsthal museum in Rotterdam, Netherlands which was the first large project by OMA to be built. Kunsthal Museum is located in Rotterdam, Netherlands and lies between the citys Museum Park and the busy highway Maasboulevard creating a division to the site which Koolhaas used to shape architectural design accordingly. The building contains three large exhibition halls (3300 square meters) on three different levels that can be used jointly or independently, two gallery spaces, a design gallery and a photo-gallery, a large auditorium, a bookshop, a VIP room and an independently accessible restaurant cafe. The museum is not only an exhibition building but also acts as a traffic intersection as well. The south facade of the building faces the main artery of the city, a busy highway which is built on top of a dyke and is connected through the building with the north side where the museum park takes place. In the perimeter of the museum park there are located 4 other museums among them the Netherlands Architecture Institute and the Museum Boijmans van Beuningen. Rem Koolhaas is using the surrounding features of the site to contrasts the two sides of the building, the quiet, green park and the busy and noisy highway, and uses Kunsthal museum as a bridge that connects the urban and the natural landscapes. The main idea behind the buildings design was that of a square crossed by two routes. One of those routes is a public pedestrian ramp linking the north and south sides of the museum and a road, parallel to the highway, running east west. Those routes would divide the square into four autonomous parts that would be joined by an axis of movement. The challenge for Rem Koolhaas and his partners was to design a museum- building as four different, autonomous projects, a feature that is used before in the Seattle City Library (2004) where Koolhaas designed the building as several different parts connected by a spiral route. From that challenge the concept of the building was a continuous circuit through the spaces. The concept idea was achieved by the use of ramps running through the interior, connecting the different levels and divides the functional areas. The ramps are connecting the interior spaces on different levels but at the same time the floor slopes and ramps are traversing the structure as the several parts of the building are piled on top of each other. Circulation is an important element of Rem Koolhaas architecture and as he stated: The movement changes the architecture.  [1]   Appendix: 1 Sections of the building showing the floor slopes created by the ramps. One of the ramps that divides the structure is the public, pedestrian ramp that runs from the highway level of the north facade to the access road at the lower level of the museum park. A glass wall separates the public path from the interior exhibition space that creates a connection between interior exterior spaces. Another passage through the Kunsthal Museum is an access road that runs Appendix: 2 Exterior public ramp glass wall beneath the building. A second; interior ramp runs parallel but reversed and crosses the pedestrian ramp. The entrance of the museum is defined when the two ramps meet. The interior ramp at the entrance of the building leads to the ground level into the Exhibition Hall One that faces out to the museum park. Rem Koolhaas used tree columns scattered on the interior to refer to the exterior view. At the end of Hall one a ramp leads to Hall two that faces out towards the urban landscape. Through Hall two a path leads either back to the entrance or leads up a different ramp to a roof garden but halfway up the visitor faces Hall three. This complex spatial circulation creates a unique experience through spaces with the use of different contemporary lighting systems and materials for each of the paths, ramps and spaces through the museum. Koolhaas is also using this technique in order to divide the private and public areas but also to create a unique relationship between interior and exterior. Appendix: 3 Lighting systems through spaces Appendix: 4 Roof Lighting systems Circulation is the main idea behind Kunsthal museum and as Rem Koolhaas stated for the MOMA expansion project: It is evident that circulation is what makes or breaks public architecture.   [2]   In the Kunsthal museum ramps are used as connectors but also are used to move the viewer from one space (gallery) to the next in order to experience the journey between spaces. Rem Koolhaas attempt to contain in Kunsthal, but also in some other projects, a complex spiral shape movement within a square which refers back to Wrights Guggenheim Museum with the circular circulation, the unbuilt endless museum project by Le Corbusier and the pinwheel plan of early villas by Mies Van Der Rohe. Rem Koolhaas has used the spiral circulation within a rectangular volume in several projects like the 1989 design for the French National Library in Paris. Many of Kunsthal design elements were used in the famous Seattle city library 10 years later, like the use of ramped spiral circulation, diverting public routes through the building, translucency and transparency. In order to create a contrast between interior and exterior spaces but also private and public areas, Rem Koolhaas used a various collection of contrasting materials, cheap and expensive, elegant and banal. The use of inexpensive, everyday materials is another element of Rem Koolhaas architecture that is contained in Kunsthal Museum. The architect stated that: Architecture is always the encounter of vision and circumstance. The Dutch dont believe in spending a lot of money on buildings so theres no choice but to build with really cheap materials.  [3]   He created a collage of materials, with Miesian aesthetics, on the exterior of the building which reflects the Mies Van der Rohes National Gallery in Berlin but in a deconstructed adaptation marked with contemporary elements and a contrast of fine marble and glass with raw materials. For Kunsthal museum Koolhaas used a collection of different materials like steel, glass, stone cladding, concrete, translucent corrugated iron sheets and plywood. This differentiation of materials had as a result the fragmentation of the facades and each side of the building is completely different. The architect used heavy, solid materials where the interior spaces had to be kept private and the use of glass gave a feeling of openness and a link between exterior-interior. With the use of glass he also achieved to open the exterior facades in order to show to the public the interior spaces without giving a clear image of whats really happening behind the walls. Appendix: 5 East Facade of the museum Appendix: 6 North West Facades of the museum The complexity and uniqueness of the building but also the detailing that Rem Koolhaas added to the Kunsthal museum is revealed not only through the exterior and interior architectural details but also through the structure of the building. Kunsthal museum, unlike most of the buildings, especially that time, embraces many options that create a varied spatial experience that make the concept and the building itself, stronger. The design of the structure for Kunsthal reveals the relationship between architectural intent, rationality and structure. Many elements were embedded in the structural system in order to create a unique structural system in each area of the building. There is a distortion of the structural grid and it is visible in the interior, in each hall the columns were placed diagonal in plan. Appendix: 7 Architectural and structural plans of the museum. In Hall one there are two rows of columns slipping past each other but in Hall two there is a complete free span space. The Auditorium has also a different structural system with slanted columns and the pedestrians ramps- path is being designed as a double cantilever with columns running across, diagonal in plan. The irrational structural system that is used in Kunsthal museum is exposed on the exterior of the museum at the main entrance, leaving a taste of what is to come on the interior for visitors. Next to the entrance there are four different columns very closed to each, one H column, one reinforced concrete column, one castellated and one cylindrical column. The unique structural systems used in the Kunsthal, the cheap exposed materials, the fragmentation of the facades by different materials, the use of a complex circulation, the extensive detailing throughout the building but also some functional problems that came to the surface after the opening of the museum in 1992, set Kunsthal as the pace for a lot of criticism about Rem Koolhaas and his architecture. Rem Koolhaas stated at one of his interviews for his book S.M.L.XL that: I was also interested in showing the implications of failure showing both the calculations and the miscalculations of projects.  [4]  Kunsthal museum is a great example of many architectural elements that Koolhaas wrote about and used at many of his later projects, but some failures was found in some of the detailing of the building after the opening in 1992. Problems associated with the building were indicated by many of its visitors. Some of the comments made by the visitors stated that the entrance of the building was not exactly obvious so later on a lighting arrow indicating the door was placed outside the entrance. Other problems associated to the building were some of the narrow corridors and metal grid flooring used in one of the exhibition halls that caused several drawbacks to the function of the building and created a lot of criticism for the architecture of the museum. Appendix: 8 Entrance of the museum Conclusion Alli mia paragraph g tin simantikotita p ennan to conclusion se 2 Perhaps its because Koolhaas is not wedded to any one style that he finds McArchitecture easy to digest. Unlike the work of Peter Eisenman or Gehry, a Koolhaas building isnt easily identifiable. In some ways I consider that a compliment, says Koolhaas. You work in so many conditions that it would be artificial and unreal if your work did not become very different too. Bibliography: Balmond, C. (2007) Informal, Prestel Publishing. Baumeister,R. Lee,S.(2007)The Domestic and the Foreign in Architecture, Rotterdam, 010 Publishers. Egeraat, E. Jodidio,P. Richters, C.(2005) 10 years, realized work, Australia, The images Publising Group. Graafland, A. Graafland, A.(2000) The socius of architecture: Amsterdam, Tokyo, New York. Rotterdam, 010 Publishers. Groenendijk, P. Vollaard, P. (2004) Guide to Contemporary Architecture in the Netherlands, Rotterdam, Uitgeverij 010 Publishers. Koolhaas, R. Mau, B. (1995) S.M.L.XL, New York, Monacelli Press. Koolhaas, R. (1996) Rem Koolhaas : Conversations with Students, New York, Princeton Architectural Press. Koolhaas, R.( 1994) Delirious New York: A retroactive Manifesto for Manhattan, New York, Monacelli Press. Naredi-Rainer, P. Hilger, O. (2004) Museum buildings: a design manual, Switzerland, Publishers for architecture. Storrie, C.(2006) The Delirious Museum: A Journey from the Louvre to Las Vegas, New York, I.B. Tauris Co Ltd. Waldheim, C.(2006)The landscape urbanism reader,New York, Princeton Architectural Press. http://architectuul.com/architect/rem-koolhaas http://www.notablebiographies.com/news/Ge-La/Koolhaas-Rem.html http://www.ribajournal.com/blog/comments/rotterdam_kunsthal/ Appendixes:

Prenatal Screening :: essays research papers

Prenatal screening Screening for Down syndrome is available to about 53.5% of mothers on a maternal age basis, and the remaining 46.5% of health boards provide serum screening for all ages. There are several methods used in prenatal screening, these are usually used separately, and a number of factors are taken into account to determine which method should be used. Amniocentesis has been around for 20 years and is probably the most well known screening method. It involves testing a sample of the amniotic fluid surrounding the foetus, ultrasound is used to guide a needle through the abdomen, into the womb and a small amount of amniotic fluid (20ml) is removed. The procedure is usually carried out at 14-16 weeks. Amniocentesis tests for chromosome disorders, and is 99.8% reliable for chromosome number, there is however a risk of miscarriage (usually 1/250 or less) after the procedure. This is one of the reasons why amniocentesis has only been offered to over 35's (since they have a much higher risk of having a Down syndrome child)(Webb 1990). Previous studies on amniocentesis concentrated on problems that might arise during pregnancy or immediately after, these studies found that children whose mothers had amniocentesis are more likely to have breathing problems in the first few days after birth. A study performed by Jo-Anne Finegan in Toronto followed 88 women who had, had amniocentesis, there was an increased incidence of ear infection in this group. Finegan tested the stiffness of the eardrum and found children in the amniocentesis group were more than three times as likely to have abnormal readings. It is thought that there is a disruption of the delicate balance of pressure across the eardrum when the amniotic fluid is removed, which could cause the problems(Webb 1990). Chorionic villus sampling is another form of sampling, it involves taking a small piece of placenta and genetic testing is carried out on it, there is a slightly higher chance of foetal loss with this procedure (Dick 1996). A more recent form of prenatal testing involves serum markers. Blood is taken from the pregnant women and the maternal blood is tested for three hormones, this test is called the 'triple screen' test. The three hormones tested are alpha foeto-protein (AFP), human chorionic gonadotrophin (HCG) and oestradiol (E3). AFP is based on the fact that Down syndrome foetuses tend to be smaller on average, have smaller placentas and thus secrete less AFP.

Referring to Iago’s soliloquy at the end of Act I scene III, examine what Shakespeare shows the audience about his character

Iago is one of the central characters within Shakespeare's ‘Othello' and is introduced extremely early in the play, Act I scene I. It is generally assumed from even this early in the play that Iago is cunning, plotting man as he converses with Rodrigo. Throughout the centuries the common opinion on Iago is that he is an insidious, misogynistic, materialistic, dissimulating character, among other things. Few critics have spoken in appraisal of Iago's character and actions. In act I scene III, Iago ends the scene with his first soliloquy. Soliloquies generally reveal a lot about a person's character to the audience, but this is the first time the audience gets a taste of his thoughts. He begins by discussing Rodrigo: ‘My fool my purse' This is particularly dissimulating as he had just been talking to Rodrigo, planning how to match make him with Desdemona. This is a running theme, Iago's manipulating, and two-faced dealings. This links with: ‘That thinks men honest that but seem to be so' As Rodrigo is not the only character in the play that falls for Iago's deceptions. The next part of the soliloquy that reveals a lot about Iago's character is his admittance to using Rodrigo for his own benefits: ‘But for my own sport and profit' Iago can use Rodrigo using his manipulative powers of speech, he deceives Rodrigo to gain money off him and use it for his own needs rather then on the task it was intended for. By referring to this task as a ‘sport' it also implies that Iago receives some pleasure from deceiving people, that he finds this fun and does this for his own fun. The audience is left doubting his character and feels sympathetic for the other characters involved in Iago's deception. Iago then reveals a possible motive for his inexcusable behavior: ‘that ‘twixt my sheets' Iago thought that at some point Othello had cuckolded him, led Emilia astray from their marital bed. Iago displayed the same reaction that most men would, and so felt betrayed and angry, although he did not know for sure that the act occurred. This is a good argument against Coleridge's critical comment on his actions. He described his actions as: ‘Motiveless malignity'. This does appear to be the case, to a certain extent. Especially for a modern day audience, we find it harder to accept that Iago would become so nasty to people so close to him, but to an Elizabethan audience it would be more believable without any motive behind him. This part of the speech may not excuse his behavior for the rest of the play, but it is a starting point, it gives the audience something to relate to, to begin to justify his actions. ‘Cassio is a proper man' with this sense of the word, proper means handsome rather then suitable. This appears to be a compliment to Cassio, but again Iago is using him for his own means. Iago can use Cassio's good looks and status in society to create the allusion of an affair with Desdemona. Othello only becomes jealous because there is something to be jealous of, if Cassio was not handsome and admirable Iago would have nothing to create the jealousy from. This is yet another example of Iago using people close to him to gain what he wants. Iago appears to be a character that is trusted, by almost everyone other than Desdemona. She comes across as more suspicious character, as she questions Iago rather then just falling for every word he says. Iago knows that his fellow soldiers and people in society trust him, yet another way in which he can use manipulation as there is grounds for him to manipulate. This is shown when he says: ‘The Moor is of a free and open nature, That thinks men honest that but seem to be so' Iago actually admits to his deceitful nature, and ridicules Othello for being so trusting. This is the entire base for the play; if Iago weren't so â€Å"trustworthy† then Othello would have no reason to believe his accusations of Desdemona. It is this perception that makes the play possible. Othello is Iago's general; therefore he should be respected, and not ridiculed, which he is in this soliloquy: ‘As asses are'. It is disrespectful for Iago to be referring to his general as a fool, whether he is a Blackamoor or not. This shows that Iago is not a decent character; he does not even have the decency to respect his general, let alone other aspects of his character. Towards the end of the soliloquy, Iago refers to: ‘Hell and night' Which would have been a lot more relevant to an Elizabethan audience as it represents the devil and malicious behavior. It is ironic that he uses devilish language, as he is associated with the devil due to his evil character. To emphasize this point, he also says: ‘Monstrous birth to the world's light'. This also would have had a greater impact on an Elizabethan audience, and this is only the beginning of the devilish language used by Iago. It was said by William Turnbull that: ‘Iago is an unbeliever in, and a denier of, all things spiritual, who only acknowledges God, like Satan, to defy him'. (Othello: A Critical Study, 269) This is proved throughout the play by constant references to the devil, night, dark and Iago's actual behavior and attitude to situations. Finally, this soliloquy shows a great deal in its length. Within twenty-two lines, Iago has explained his actions, had no plan and conceived a plan and becomes anxious to begin. This shows his ability to improvise quickly and leaves the audience wondering how often he uses this ability, when he was with Rodrigo? Othello? Cassio? To conclude, Shakespeare uses this particular soliloquy to allow the audience to see what we believe to be Iago's true personality. We learn that he is definitely dissimulating, manipulative, deceitful, and disrespectful, a slanderer and cunning. Before this the audience could only speculate on this and the remainder of his personality as he shows different sides to different people, he has been referred to as ‘an onion' and ‘Janus, the Roman god' because of his multiple personalities.

Ellen Johnson-Sirleaf, Liberias Iron Lady

Ellen Johnson-Sirleaf, Liberias Iron Lady Ellen Johnson was born on  October  29, 1938, in Monrovia, the capital of Liberia, amongst the descendants of original colonists of Liberia (ex-African slaves from America, who promptly on arrival set about enslaving the indigenous people using the social system of their old American masters as a basis for their new society). These descendants are known in Liberia as Americo-Liberians. Causes of Liberias Civil Conflict The social inequalities between indigenous Liberians and the Americo-Liberians have lead to much of the political and social strife in the country, as leadership bounced between dictators representing opposing groups (Samuel Doe replacing William Tolbert, Charles Taylor replacing Samuel Doe). Ellen Johnson-Sirleaf rejects the suggestion that she is one of the elite: If such a class existed, it has been obliterated over the last few years from intermarriages and social integration. Gaining an Education From 1948 to 55 Ellen Johnson studied accounts and economics at the College of West Africa in Monrovia. After marriage at the age of 17 to James Sirleaf, she traveled to America (in 1961) and continued her studies, achieving a degree from the University of Colorado. From 1969 to 71 she read economics at Harvard, gaining a masters degree in public administration. Ellen Johnson-Sirleaf then returned to Liberia and began working in William Tolberts (True Whig Party) government. A Start in Politics Ellen Johnson-Sirleaf served as Minister of Finance from 1972 to 73 but left after a disagreement over public spending. As the 70s progressed, life under Liberias one-party state became more polarised- to the benefit of the Americo-Liberian elite. On April 12, 1980, Master Sergeant Samuel Kayon Doe, a member of the indigenous Krahn ethnic group, seized power in a military coup and President William Tolbert was executed along with several members of his cabinet by firing squad. Life under Samuel Doe With the Peoples Redemption Council now in power, Samuel Doe began a purge of government. Ellen Johnson-Sirleaf narrowly escaped- choosing exile in Kenya. From 1983 to 85 she served as Director of Citibank in Nairobi, but when Samuel Doe declared himself president of the Republic in 1984 and unbanned political parties, she decided to return. During the 1985 elections, Ellen Johnson-Sirleaf campaigned against Doe and was placed under house arrest. An Economists Life in Exile Sentenced to ten years in prison, Ellen Johnson-Sirleaf spent just a short time incarcerated, before being allowed to leave the country once again as an exile. During the 1980s she served as Vice President of both the African Regional Office of Citibank, in Nairobi, and of (HSCB) Equator Bank, in Washington. Back in Liberia civil unrest erupted once more. On 9 September 1990, Samuel Doe was killed by a splinter group from Charles Taylors National Patriotic Front of Liberia. A New Regime From 1992 to 97 Ellen Johnson-Sirleaf worked as Assistant Administrator, and then Director, of the UN Development Program Regional Bureau for Africa (essentially an Assistant Secretary-General of the UN). Meanwhile, in Liberia, an interim government was put in power, led by a succession of four un-elected officials (the last of whom, Ruth Sando Perry, was Africas first female leader). By 1996 the presence of West African peacekeepers created a lull in the civil war, and elections were held. A First Attempt at the Presidency Ellen Johnson-Sirleaf returned to Liberia in 1997 to contest the election. She came second to Charles Taylor (gaining 10% of the vote compared to his 75%) out of a field of 14 candidates. The election was declared free and fair by international observers. (Johnson-Sirleaf campaigned against Taylor and was charged with treason.) By 1999 civil war had returned to Liberia, and Taylor was accused of interfering with his neighbors, fomenting unrest and rebellion. A New Hope from Liberia On 11 August 2003, after much persuasion, Charles Taylor handed power over to his deputy Moses Blah. The new interim government and rebel groups signed an historic peace accord and set about installing a new head of state. Ellen Johnson-Sirleaf was proposed as a possible candidate, but in the end, the diverse groups selected Charles Gyude Bryant, a political neutral. Johnson-Sirleaf served as head of the Governance Reform Commission. Liberias 2005 Election Ellen Johnson-Sirleaf played an active role in the transitional government as the country prepared for the 2005 elections and eventually stood for president against her rival the ex-international footballer, George Manneh Weah. Despite the elections being called fair and orderly, Weah repudiated the result, which gave a majority to Johnson-Sirleaf, and the announcement of Liberias new president was postponed, pending an investigation. On  November 23, 2005, Ellen Johnson-Sirleaf was declared the winner of the Liberian election and confirmed as the countrys next president. Her inauguration, attended by the likes of US First Lady Laura Bush and Secretary of State Condoleezza Rice, took place on Monday, January 16, 2006.Ellen Johnson-Sirleaf, the divorced mother of four boys and grandmother to six children, is Liberias first elected female president, as well as the first elected female leader on the continent.

Delinquent Daughters Summary essays

Delinquent Daughters Summary essays Delinquent Daughters Summary Delinquent Daughters by Mary E. Odem touches on many topics involving women residing in the U.S. from 1885 to 1920. Not only does the book raise issues about women as a whole, but also it breaks the women into a more realistic view. Womens age, race, religion, ethnicity and immigrant status, social class, and complex of morals are all used as means of classifying women for analyzing their sexual behavior. To start with there is the issue of statutory rape and what the legal age limit shall be set at. Not only are the middle class women groups seen as organizing ways to protect women they are also seen in terms of protecting only white girls through the passage of their laws. This is seen by the African American women having to form their own organizations in order to insure the morality of the young African American females, and by being denied real help when requesting help against the white male to protect the decency of their young females and help in response to lynching. The classes of girls being evaluated were also seen. For instance, reasoning was given as to why working class girls became sexually active. Like for marriage or rebellion. The female being looked at as helpless and taken advantage of was not shown in an exaggerated light. There were women who made the choice to become involved in sexual situations. ...

Tesco in India Essay Example | Topics and Well Written Essays - 2000 words

Tesco in India - Essay Example This research will begin with the statement that India is amongst the largest countries based on size and population across the world. Its population is more than 1 billion. There is a wide range of economic, as well as, social classes, religions, cultures, languages, and geographies within India. Therefore, it is important for any business operating in India to meet the wide range of consumers’ needs. The extremely large population reflects the opportunities for global businesses, especially the retail stores to invest within the country. Â  Tesco started its operations in 1929, in Britain. It is the leading food retail chain in the country and the third largest globally. In the 1980s, it was amongst the global retail chains that tried the concept of large supermarkets out-of-town. The company has come up with several innovations since the 1990s, including new store concepts, i.e. Tesco Metro and Tesco Express. Tesco Metro is a city store that serves all the needs of the con sumers. Tesco Express was the petrol station store in the United Kingdom. In 1995, the company introduced a Clubcard, which is a shopping card for its loyal customers. It was the first card of the kind in the United Kingdom. The company launched online selling in 2000, through its website Tesco.com. It started spreading globally in 1994. Currently, more than 50 percent of the company’s space is its international operations. Since 2000, the company has started focusing on non-food items, which, for example, has made it the leading retailer of CDs.

Examine the difficulties involved in making international GDP per head Essay

Examine the difficulties involved in making international GDP per head comparisons - Essay Example Substitute goods share similar type of effect on their demand and price (Sloman, Hinde and Garratt, 2010). For example, some countries use GDP per head while others use Gross National Product (GNP) per head. Within the economics context, both measures are used alternatively. Consequently, it will be very difficult to compare two economies in which one uses GDP per head while other employs GNP per head. Additionally, expenditure sources also hinder the process of carrying out an effective international GDP per head comparison. Many developed countries make expenditure on health, education and technology. On the other hand, developing countries prefer to spend on defence, security and other non-development sectors of economy. As a result, such difference also disallows a reasonable comparison between per head GDP of two international countries. Moreover, cost of living, particularly inflation, also makes it difficult to compare per head GDP of two countries. For example, Norway is known as the most expensive country because the rate of government taxes is considerably higher. On the other hand, small taxes are given in

Building of the Holocaust Memorial Movie Review Example | Topics and Well Written Essays - 250 words

Building of the Holocaust Memorial - Movie Review Example ions of the gay and lesbian population, and not including these people in this Holocaust memorial could make it seem like they are less valued by the German people, like their murders were less of a travesty than the murders of Jews. On the other hand, many point out that the main targets of the Holocaust were Jews, and the main ideology and iconography of the Nazi party were anti-Jewish, and it is thus important to single out the attacks on Jews against the attacks on everyone else, and perhaps give other people who were victims of the Holocaust their own memorials to honour their deaths. One of the most interesting sections of this video is the opinions of the original architect and designer of the memorial on what has been done around it. One of the biggest disappointments for the designer was the fact that other people chose to put an underground informational center (the Ort) as part of the installation. He was against this decision, and it is interesting to see how even the lead designer of a project like this does not necessarily have complete control over their project. â€Å"Building the Holocaust Memorial† is an interesting take on the construction of an important site in Germany. It shows that even a simple act of goodwill, like building a memorial to the victims of one of the most atrocious assaults on humanity in history can be fraught with political and ethical difficulties, and that nothing is as simple as it seems on the

Receiving a Scholarship Essay Example for Free

Receiving a Scholarship Essay The Great Being saith and I quote: â€Å"Regard man as a mine rich in gems of inestimable value. Education can, alone, cause it to reveal its treasures, and enable mankind to benefit therefrom†.   Madam Chairperson, Members and Officers of The Grand Bahama American Womens Club, ladies and gentlemen, students, good evening. It is an honor and with great humility I stand before you today, to encourage those candidates selected that will go forward and to thank those that assisted me in the past from this fine club. SCHOLARSHIP is defined as a â€Å"commitment to learning.† Scholarship is NOT an inherited quality, but one that is acquired and developed as a result of responsibility, diligence, and dedication. A scholar is willing to spend hours in reading and study, knowing the lasting benefits of a cultured and educated mind. From the detailed works of Aristotle, to Shakespeare and Darwin, the information and the wisdom available to students today is absolutely priceless. Candidates, I once sat where you are. Let me take you back on my journey, in hopes that it will encourage and motivate you to remain focused on the endeavour that you are about to embark upon. I received the Scholarship for the school year commencing September, 1993. I was advised at the time that the scholarship was for one school year, but with good grades, that year could turn into another year. So, I made the commitment first to God and then to myself to succeed, and with hard work, dedication and determination I was able to achieve the grades, earning the scholarship for five years up to my graduation in 1997. The scholarship allowed me to attend Freeport Anglican High School the now Bishop Michael Eldon School, where I received a quality education in an environment conducive to learning, and a foundation that prepared me for studies beyond High School. This scholarship was not only an opportunity for my fees to be funded by persons other than my parents but an opportunity to realize that if a group of individuals actually believed in my success, then I too must also realize my potential and believe in me. But let me also confess that at times I got frustrated and overwhelmed and just didn’t feel like studying or reading, and so that mischevious child within would surface. I remember one year a few weeks before exams I went home and told my mother that the grading system at school had changed and if you got a F on your report card it meant  FANTASTIC, E meant EXCELLENT, D meant DISTINCTION C meant CREDIT B meant BAD and A meant AWFUL. Well, based on that piercing stare I got from my mother, I immediately studied as I should and made the grade. So I encourage you the recipients, to unlock your potential and make the most of your talents for the future. So many of us dare to dream of where we will see ourselves in a certain amount of years, what we dream to become, and what career path we desire to pursue. Be assured that education alone can unlock, unravel, and ensure that all dreams, desires and aspirations are achieved and materialized. Remember it was Norman Vincent Peal that said â€Å"what ever the mind can conceive and believe it can achieve.† Dreams are the stepping stones to the future, it will open the doors of opportunity allowing you to utilize your full potential. Dreams will ignite in you the spirit of persistency. Nothing in this world can take the place of Persistency. Talent will not; nothing is more common than unsuccessful people with talents. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistency and determination alone are omnipotent. An honor such as this is a wonderful way to recognize and celebrate the choices, and sometimes the sacrifices, you have made. But I believe that what should make you and your parents the most proud is not the actual honor itself, but what you had to do to get it. As Ralph Waldo Emerson said, The reward of a thing well done is to have done it. However, do not rest on your laurels alone, but continue to strive towards even loftier goals. Your achievements embody a positive attitude backed by purpose. The only way to achieve your purpose is to take small actions everyday. In the end, they all add up. Scholarship is much more than just getting straight As. It is a life-long love of learning. In the end it is a sum of small choices. Each time you decide you WANT to learn something, the experience will be so rewarding that the next time becomes easier. Soon, learning becomes a habit. At that point, your desire to learn makes getting As easier while taking the focus off the grades. The knowledge can still be hard to gain, but knowing youve mastered a difficult subject is an awesome reward. Suddenly the world around you becomes richer and full of learning opportunities. You are being given an opportunity. Opportunities are only meaningful if people have the capabilities, the resources, the aspirations to make the most of them. Aspiration matters in every aspect of education:  the aspirations of parents for their children from their very earliest years; the aspirations of young people, whether they are going to seize the opportunities available to them; the aspirations of course of teachers, of schools, of local government setting high expectations for achievement; the aspirations of society placing the highest possible cultural value upon learning itself; and of course aspirations of government that sets long term ambitions and mat ches those ambitions with the necessary investment over the long term to realise them. In a world where violence and hatred seems to be taking over, I quote â€Å"Man is the supreme Talisman. Lack of a proper education hath, however, deprived him of that which he doth inherently possess† end quote. Many children are exposed to violence in their communities, in their families, and in the media. Exposure to violence crosses socioeconomic and cultural boundaries, occurring in all groups within our society, and this exposure to violence can have significant effects on children during their development. The most important protective resource to enable a child to cope with exposure to violence is a strong relationship with a competent, caring, positive adult, most often a parent. But with the support of good parenting by either a parent or other significant adult, a child’s cognitive and social development can proceed positively even with adversity. Violence is in our communities, but ensuring that our children are equipped with and education that enables them to determine right from wrong, then we are one step closer to finding a solution. Families, regardless of their composition, are uniquely structured to provide the attention, nurturing, and safety that children need to grow and develop. So candidates you have an opportunity to become the solution to this crumbling civilization around us. Through your education, you will look upon your environment, your community and your country with new eyes and new vision. To not take advantage of this opportunity that has been afforded to you, as you have been hand picked out a selection of many qualified applicants. Take this opportunity to push yourself even harder than before. To excel further in all subjects, to be an example to all your classmates. Knowing that the strategic choices that you make today are going to be critical for your long term prosperity. Make the American Women’s Club proud  of the selection made here today. Make learning your life, and success your destination. At this time I would like to say a special thanks to The Grand Bahama American Women’s Club, a club that fosters pioneering initiatives to encourage local young people to think about education and higher learning and for extending such an opportunity to me, an opportunity that honestly, â€Å"thank you† doesn’t really convey how appreciative and grateful I am for having been given the opportunity extended to me by this Club. Once again candidates, I close in saying and I quote â€Å"To strive, to persevere, ensures ultimate and complete victory† end quote. And remember as Mother Teresa said, Life is a promise; fulfill it. Thank you all very much.

T.K.Maxx Strategic Analysis

T.K.Maxx Strategic Analysis T.K Maxx is one of the famous European off- price retailer with more stores, more variety of products and quality brands. T.K Maxx is part of the TJX companies which is known as the off-price retail chain in the United States. Retail concept of United States came to the United Kingdom in 1994 because the first T.K Maxx was opened in Bristol in 1994. As of June 2009, T.K Maxx had 247 stores across Europe, 212 stores in the United kingdom, 13 in Ireland, 18 in Germany and 4 in Poland (Source: Official website T.K. Maxx).T.K Maxx is the 10th largest fashion retailer in the UK (Source: TNS Fashion Tracker). T.K. Maxx is the UKS fourth favorite retailer, the third favorite clothing retailer and the UKs shoe retailer for 2009 (Source: Verdit Retail Group). III. Strength, Weakness, Opportunities and Threats 3.1 Strengths Affordable price and quality product is the demand of the more customers and T.K Maxx has the positive impact of customers. T.K Maxx encompasses a wide range of sectors and people may have little options but to buy new clothes and other accessories they choose for T.K Maxx. The falling cost of goods over the past decade has encouraged consumers, to buy goods more often than in the past. The UK retail marketing benefits from a strong tradition in fashion and design. T.K Maxx also affected from this. 3.2 Weakness Sales are seasonal, Most of the expensive items like coats, party wear and different gifts are required mainly in Christmas time. Many large retail companies wear established and it is difficult for competition and to established new T.K Maxx stores. The recession has also sparked price war that is further eroding profit margins. 3.3 Opportunities T.K Maxx chain that offer relatively cheap items should do well during the recession. UK residents continue to spend less on clothes than Europeans because there is a potential for continued growth in the overall market. Mainly men spend less on clothing than women, and there is scope to encourage men to take a greater interest in fashion. T.K Maxx provides the quality product in discount price which becomes the opportunity to those people who have low income. Thus, it is easy to make customers change their buying behavior by special characteristics of the products. A product with special features demonstrated in appropriate places can draw customers attention and result in their buying decision. 3.4 Threats The growth of the retail market shows little symbol of slowing in business because of more competition. Then the choices of the customers may decrease. The decrease in the value of the pound could cause the cost of retail market of T.K Maxx also because the imported clothes and other accessories will rise, which could result in lower sales volumes. A prolonged and deep recession may cause shopping habits to change in the long term, with a new emphasis on saving. Consumers may reduce to spend more money on clothing and other areas of consumption. The growth of the cheap production and the higher competition could affect the overall business. IV. PESTLE Analysis The external factors have a great impact in the sector of business. The external factors which affect the business are dealt under PESTLE analysis. PESTLE stands for political, economical, social, technological, legal and environmental factors. 1. Political factors: Politics is the art and science of government. The policy of government directly affect to the company. Similarly, T.K Maxx is affected by the tax policies, trade restrictions, political stability, tariffs restriction etc. 2. Economic factors: The global recession and economic downturn has reduced the sales of retail products and other home accessories. At present most of the people are jobless. The unemployment rate for October to December 2009 was 7.8 per cent, unchanged on the quarter. The number of unemployed people fell by 3,000 over the quarter to reach 2.46 million. The number of people unemployed for more than 12 months increased by 37,000 over the quarter to reach 663,000, the highest figure since the three months to September 1997. The number of people claiming Jobseekers Allowance (the claimant count) increased by 23,500 between December 2009 and January 2010 to reach 1.64 million, the highest figure since April 1997. This monthly increase in the claimant count was preceded by two consecutive monthly falls. (Source: Office for National Statistics ) Increasing in unemployment affect to the business. This is also affecting the T.K Maxx Company. T.K Maxx have branded themselves as selling to everyone and therefore offer a range of products and services from Value to Finest prices thus appealing to all segments of the market. 3. Social factors: Society and culture is an important factor that must be given emphasis by any business. Now a days most of the people are becoming sophisticated and crazy in fashionable clothes and shoes. T.K Maxx provide these fashionable clothes and shoes in afford able price. Also customers have positive effect towards the quality product of the T.K Maxx Company. 4. Technological factors: Technology offer companies a new way to communicate with consumers. Technology can reduce costs and improve quality of product, online shopping, online gift card competition ,T.K Maxx fan from face book , CCTV recording for security etc. are the example of technology which are used in T.K Maxx. Customers can select and order for goods from the nearest T.K Maxx store according to their choice using technological instrument. 5. Environmental factors: To keep the neat and clean environment inside every T.K Maxx stores, cleaners are provided by the Initial Company of UK. Initial company provides training to the cleaners to make tidy as well as to recycle the waste. 6. Legal factors: Age restriction, increasing in the minimum wage, variety of employment law for employee (student 20/10 hours, full time workers 40 hours) are example of recent laws which affect to the company. Change in trade policy, health and safety, product safety are the legal factors. V. T.K Maxx Strategic Marketing To develop a new business strategy T.K. Maxx developed a promotional campaign that emphasized big labels small prices and love T.K. Maxx. To connect customers within the business it provides 60% discount in different items. Also to attract customers T.K Maxx produces products according to the choice and interest of the customers. T.K Maxx is trying to increase number of stores near about 275 in the United Kingdom and Ireland also approximately 300 stores in Germany. While we consider in to the strategic marketing process, T.K Maxx aims at building customer satisfaction .Also for successful market it gives more focus on building brand. T.K Maxx makes sure that all staffs are motivated and all pulling in the same direction to fulfill the objectives of the company. It has a unique business approach .Customers are empowered to buy all sorts of brands and labels, various qualities like big and small, a range of colors ,styles and sizes. The most important part is that customers can get e xceptional value. As a sales promotion technique T.K Maxx organized some monthly promotions. To enter in the promotion customers aged over 18 need to sign up in the online .Every month one person will get the top prize i.e. TK Maxx gift card of  £250 to spend in TK Maxx UK. 1. Sport Relief [emailprotected] competition 2. Sport relief face book competition 3. Sport relief online T-shirt competition The major competitors of TK Maxx are Tesco PLC, Primark stores limited and George clothing. The development of an effective marketing strategy depends upon an understanding of the working of the market place, of customers needs as well as appropriate mix for the market segment and prevailing environmental conditions. Also understanding of the needs, wants and behavior of customers are the most important factors in designing a marketing strategy. T.K Maxx is always trying to fulfill these factors for the development of effective marketing strategy. Advertisement is also one of the effective communication tools for marketing consumer products in T.K Maxx. Television, newspapers and internet are the medium of advertisement of T.K Maxx. Similarly, T.K Maxx fan which is provided in the face book of T.K Maxx is also the attraction of the customers towards this company. For the promotion of the company T.K Maxx has participated in some charity works which are given below: In the UK in 2007, T.K. Maxx was an active participant of Comic Relief, having been the sole retailer of the Red Nose Day t-shirts which generated  £2 million to the Comic Relief cause. In 2009, T.K. Maxx was again the sole retailer of the Red Nose Day t-shirts with exclusive designs by Stella McCartney, raising a total of  £3,200,589. T.K. Maxx also works with the Woodland Trust by starting to charge for plastic carrier bags in August 2008 and donating the proceeds to the Trust. The proceeds have allowed the Woodland Trust to plant 30,000 new trees on a 15acres (60,703m2) site near Elmstead Market, Essex. The usage of carrier bags from T.K. Maxx has reduced by 73% since the scheme was launched. Since 2004, T.K. Maxx has held a Christmas card recycling scheme in conjunction with the Trust. (Source: www.tkmaxx.co.uk) 5.1 Problems 1. Staff availability: It is nearly difficult to get assistance, especially on a Saturday or during a sale. It is a discount designer retailer store which does not offer the same level of service as a Ralph Lauren outlet. 2. Security: The computer systems of T.K Maxx were targeted by hackers in Watford and Massachusetts from which about 45.7 million accounts were stolen. Those customers who used their card between January 2003 and June 2004 were affected from this problem. 3. Stains and holes: some retail items in the T.K Maxx appear worn. So customers should do full check before paying for the item. Returning it with marks could prove tricky. VI. Conclusion From the analysis of the study it can be concluded that T.K Maxx has the positive impact of the customers because it uses a concept called off price to sell designer and high street goods at a discount up to 60 percent on recommended retail price. This will help to T.K Maxx to sell huge amount of its product in a short time and to provide new, fresh and fashion able products to the customers. Since the company is offering clothing designs for all age groups which depend on the needs and demand of their customers. The result of the PESTLE analysis carried out on the macro-environment of T.K Maxx company indicated very significant effect for the industry and company itself, it can be concluded that the business of T.K Maxx Company is expected to be feasible and grow faster. The sector of the retail is one of the most competitive in the business world so that effective marketing strategy is required in order to be successful. Availability of the quality products, good customer service and promotion of the T.K Maxx shows the effective marketing strategy of the company. This will provide a better idea of how to market products and improve customers base. VII. Recommendation From the above analysis and conclusion I would like to suggest some recommendations for the improvement of the T.K Maxx Company. 1. Full check of clothes and goods should be performed before sending the items to the T.K Maxx stores to sell because they may be damaged or worn. 2. T.K Maxx stores are situated in the European countries and United States only. To expand in its business and to provide good customers service it is recommended that the stores of T.K Maxx should open in developing countries also. To reduce the waiting time of customers in queue to pay for items T.K Maxx should increase more staffs. BIBLIOGRAPHY Cartwright, R. (2002) Mastering Marketing Management, Palgrave Frain, J. (1999) Introduction to Marketing 4th edition, London: Thomson Business Press http://www.tkmaxx.com 14 Feb 2010 at 00:35 http://www.tjx.com 17 Feb 2010 at 15:37 About T.K Maxx. T.K Maxx Retrieved 26 Feb 2010 20:26

Ancient Romes Animal Cruelty for Entertainment :: essays research papers

â€Å"The Romans are often characterized as loving violent and cruel entertainment in the amphitheatre. It has been suggested that the games served the dual purpose of providing entertainment for the people and maintaining the political status quo.† In today’s society, the killing of humans and animals usually means a jail term, and seeing someone die is not something people go and see for fun. Violence was glorified in Rome hundreds of years ago. All the crimes they committed were condoned, accepted and glorified. There were four different genres of such entertainment in the games held in amphitheatres (Amphi-theatres are outdoor arenas. "theatres in the round": Amphi- meaning "round" in Greek.) : Gladiatorial combat, the theatrical execution of foreigners, beast shows, as well as chariot racing. Watching someone or a beast kill another was applauded for the method, skill, or artistry used in the slaughter. The games themselves provided ways for Rome to demonstrate the power of their empire, as huge investments of wealth, time, and emotion was put into the games. Death became a spectator sport with the viewers and the viewed both contributing to a wild and gory performance. Already by the late Republic magistrates were spending huge amounts of money on these games. The Latin word for gladiatorial games is Munus which means obligatory offering. This reflects the origin of these games as funerary offerings to the dead. While magistrates in the Republic may well have put on ga mes to gain popular favour, this was in their private capacity and not as magistrates. Only gradually did the gladiatorial shows come to be assimilated with the games put on by magistrates. While the most popular games were 'chariot racing' and simulated naval battles, fights in the amphitheatres, shown in these mosaics include gladiator V gladiator, gladiator V animal (pic 2) and animal V animal, were a common feature. Less common, but not infrequent was the release of wild beasts from the pits into the arena where hundreds of criminals had earlier been positioned. These spectacles all deeming to be very entertaining to spectators. Throughout the history of the Republic, there was a difference between the gladiatorial contests and other forms of spectacular entertainment. The Romans did not invent the concept of gladiatorial fighting; there is some uncertainty as to the exact source. One ancient source says it was the Etruscans, a non-Indo-European people who lived directly north of the Romans.